The Challenge

WHOLEGARMENT, the world’s first seam-free knitwear produced by SHIMA SEIKI (JAPAN) is a 3D garment without seams, offering unmatched benefits than any other type of garment. SHIMA SEIKI approached us with a proposition: to introduce the concept of WHOLEGARMENT to the Indian populace, fostering an understanding of its distinct qualities and advantages.

The Solution

To establish this awareness, we leveraged social media platforms such as Facebook and Instagram to connect with individuals across India. Through a series of posts encompassing images, videos, and illustrative graphics, we effectively communicated the manifold benefits and comfort aspects of this seamless attire. Collaborating with esteemed fashion influencers, we harnessed their enthusiasm to endorse these products. Furthermore, we established a dedicated website, www.wholegarmentindia.com, offering comprehensive insights into the world of WHOLEGARMENT.

We were able to successfully make a mark in the world of fashion for SHIMA SEIKI’S WHOLEGARMENT with more than 2.5 Lakh followers across social media channels.